- Access to ~800 veterinary clinics (national + international) who are decision‑makers in animal health.

- Opportunity to showcase new products, services, medicines, and technologies in a commercial exhibition hall.

- Good chance to build professional partnerships, distribution networks, and customer relationships in Panama and wider Latin America.

- Brand visibility and credibility: being a sponsor or exhibitor contributes to reputation, especially for veterinary‑health and pet‑care brands.